2019 is coming to a close, and it’s the time of year when I like to look at what remains in my budget and spend it on a boxing day deal that will enhance my business. There are a number of contenders I’m considering this year, but there’s also a number of great deals which […]
If you’re a business owner or a blogger, it’s important to adapt to the latest marketing trends in order to keep growing your audience and engagement. Imagine being alive back when the telephone became a commonplace item in the average household. Imagine how the world of marketing must have shifted in the years that followed, […]
Starting a business can be scary, but growing one is often even more intimidating because you have to hire people to work for you. If you’re not an especially strong writer yourself, then hiring a writer early on in your expansion can be extremely beneficial. Why You Should Hire a Writer In most cases, hiring […]
Video killed other types of content, and they failed to resurrect. If you’re serious about content marketing and your main vehicle is your blog, getting a YouTube channel is like adding an extra gear. According to Renderforest.com, 71% of business owners believe video content caused users to spend more time on their websites in 2019, and […]
Recently I’ve been fairly vocal about the fact that having your own website or blog is a good idea for any writer or business owner. I also don’t try to conceal the fact that I think a self-hosted WordPress website is the best option in many cases. But even if you agree with me, that […]
Need an ebook to use as a lead magnet for collecting emails? Here’s how to make one for free. If you’re a blogger or an online business owner, you’ve probably heard the news; building an email list is important. I may have understated that. It’s very important! Now that we’ve covered how crucial it is to […]
After suffering a traumatic brain injury in my mid-twenties I learned how to improve focus out of necessity. I can still remember (if vaguely) how easy it was for me to concentrate for long periods of time before my brain injury. I could sit down at my computer and “zone out” on a project, emerging […]
I’ve been looking forward to writing my SocialBee review ever since I started using this awesome social media marketing tool. SocialBee helped me grow my Twitter following from 16 to almost 200 in less than two months, and it keeps me active and enjoying myself across the various social media platforms I use as a digital marketer. […]
You might think marketing for health and wellness related businesses would be easy; after all, most people make their wellness a priority, right? Hmm… Although the health and wellness industry has grown significantly in the past couple years, that growth means that there is more competition and that potential customers and clients will be better educated with […]
Whether you’re an employee or a business owner/freelancer such as myself, managing mental health in the workplace is gravely important. Whether you’re keeping it together at your desk or worrying your way through a client meeting, working as a marketer/writer makes you somewhat reliant on your emotions. They drive empathy and creativity, at least when […]
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